6th St. Design Associates is a Melbourne based architect who drew inspiration from New York street names for the name of their practice. It was only fitting that the logo also reflected a New York street sign. The logo was developed to work across a range of mediums from Autocad drawings to building signage so it was a key consideration that the design was kept simple.

The letterpressed business cards are printed by Chapel Press in a dense black on 100% recycled Doggett Boxboard.